Been researching the best Network Marketing cold market tips that can truly help you recruit more people in your business?
If you’ve maybe been given some Network Marketing cold market tips in the past that just didn’t pan out, or you are just doing the smart thing and educating yourself on how to contact cold market, you’re in the right spot.
Today I’ll cover some things I do when reaching out to cold market without pushback, and then how to turn prospects from cold to warm, as well as ways you can ‘incubate’ your prospects before they buy.
No more getting stumped when it comes to applying Network Marketing cold market tips and strategies.
Sound good? If so let’s dig in!
In case you needed clarification, cold market basically means a group of people that see you as a total stranger, and they don’t know you from Adam. So what do we do to get these people to get familiar with us, and then peak their interest to take a look at what we’re offering?
For me personally, one of the easiest ways to get cold market to become warmer is to provide content that solves your target market’s problems. So my goal is actually, for the most part, reach out to people who have never heard of me. From there, I take someone who is cold market and then make them warmer by getting them to visit my blog or to join my email list where they can get to know me better.
Maybe that’s different from what Network Marketing cold market tips your leaders in your company have shared, perhaps they are wanting you to speak to everyone with a pulse, or prospect the baristas in Starbucks (I know way too many that only teach this one method). I think that this strategy IS effective for people who already have a lot of experience in talking to people in people or someone who maybe used to be in a sales career.
While I don’t believe you should market to people in the same way you do in traditional sales, they say that you’re punished or rewarded for the life that you lived before network marketing and this is so true.
For some people, they aren’t the most extrovert or in some cases, they may be housebound and cannot leave the house without some planning required (i.e. disabled or have heavy childcare duties). I don’t believe doing one on one appointments is suitable for a single stay at home mum, but they can definitely use social media to connect with prospects while the kids are asleep.
Just to be clear I have no reason to tell you not to listen to anyone, that’s ultimately up to you as you’re an adult, therefore it’s up to you how to run your business. The reality is however, that if you don’t go and at least research or try out these strategies for your team then they will get curious and branch outside of your circle.
Anyhow, your goal is to get people from platforms where there is less control such as Facebook where people can easily get distracted, over to places like your own email list where you can actually track your business a little more. You also get more control and are able to measure your business a bit easier, and see what’s working as well as what’s not. You do this by giving huge amounts of value in content that you create, helping to build rapport with people who have no idea who you are.
You do this by giving huge amounts of value in content that you create, helping to build rapport with people who have no idea who you are. If you do this correctly, over time total strangers can become your biggest fans, and buyers just from following your content. This has been true for me so I know it can happen for you as well, especially when using these Network Marketing cold market tips.
You can also check out my related post on some network marketing prospecting techniques I recommend that are pain and rejection free, they have also been super effective for me.
-Seb Brantigan
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Skype: seb.brantigan