3 Silly Mistakes That Could Label You As a ‘Rookie Copywriter’

Rather frequently, I visit numerous capture pages, sales letters etc. that often are created by marketers who make some of these three classic mistakes that could end up labelling them as ‘Rookie Copywriters’, and I’m quite sure nobody wants that title.

Therefore to aid with this, I’m going to share with you what these mistakes are…they’re easily avoidable and will take only a few minutes of your time to check before copywriting.

After all, are you a Rookie or a Professional copywriter? ;)

So here they are:

1) Spelling & Grammatical Errors – it’s very offputting and extremely unprofessional to see this and if people won’t even take the time to spellcheck, you’d be surprised at how many people pick up on this.

2) Excessive Text - this is especially in a capture page or sales letter. You want to warm your prospects up, not to go on and on until their eyes go red either with rage or from reading your essay-like sales page for hours. Keep it short and to the point, that’s what I will be doing.

3) Features Over Benefits - I see this too many times; marketers mention the price and why they should buy from them before any real desire has been created. This is important: create an EXPERIENCE for your prospects. Share the benefits and creare that desire with your prospects, they don’t care for the features if they don’t know how they can benefit from them.


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MP3 Audio: 6 Steps To Building a Successful Sales Funnel

Hey guys, I just created this 7 minute MP3 audio titled 6 Steps to Building a Successful Sales Funnel. Listen below:

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

This is based from the diagram below…it is the basics to creating a successful sales funnel that you can use to sell anything (I use a primary business in this example). If you’re not much of an audible learner, you may find the diagram useful to analyse. Apply what you learn here, and let me know what changes in your business! ;)


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3 Reasons Why Network Marketing Won’t Work For You

So you’re in the vocation of Network Marketing, and I want to congratulate you as well as 200,000 people every week who are doing the same. That’s an absolutely crazy figure, right? Now we both know that almost all of these people who join these home based businesses will spend more money than they make.

Around 97% of reps never make a full time income in this industry. However you must be able to beat these kind of statistics – they mean nothing to the individual. You’re either going to make a 5-7 figure income in Network Marketing, or that might just be only a pipe dream.

So here are 3 reasons why Network Marketing may not work for you:

1) Lack of commitment – this is a REAL business people…the effort, time, and work must be put in on a regular basis. If you’re out of time or money then find a way to aquire more of either; a true entrepreneur will do anything to make it happen.

Devote 15-20 hours a week if you’re in part time, and around 30-40 hours a week for full time business owners. If this sounds too much for you, it would be best if you went back to your job. You will not make any money without true commitment.

2) You make excuses – these are reasons not to do something, they are normally justified with logic e.g. “I can’t call Jimmy prospect, it’s 9pm Eastern there…” so let go of these excuses because they will only lead to procrastination in your business and trust me, your bank account will reflect the number of excuses you make.

3) You can’t believe it can happen – there are those that will say that they’re “not sure” if they can make it. The faith must be bigger than the doubt in your mind, and although you’ll never have 100% faith you must be up in the 90% region because you CAN do it and you deserve the good life. I know it sounds real cheesy, but success comes in cans! ;)


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http://www.SebBrantigan.net

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