Exclusive Tom Breeze YouTube interview on why video is taking over and how to capitalise on it without getting left behind…
I recently had the pleasure of conducting a Tom Breeze YouTube related interview, this guy owns a YouTube advertising agency called Viewability. What’s so special about Tom and what he does?
He has testimonials for his advertising services from some big time names in the personal development and online marketing industry such as Frank Kern, Andy Harrington, Anthony Van Dort, Paul Avins, Darren Winters and Lee Sandford. If you go and Google any of those names, you know that they are no ‘small fries’ in their respective industries.
One of the key things Tom says is that you can target your message towards someone who is actively searching for your offer, product or service.
So essentially, you could just turn up at the right time and be in the right place in the customer’s “timeline” and be much more likely to receive sales.
Tom went into a lot of detail on the customer timeline, and there are stages of a customer in terms of how interested they are in buying from you. He got us thinking about when we do online shopping and the vast difference between when you first think about buying something, and then actually making that buying decision.
Your goal is to find the right people too, and using YouTube advertising you’re able to ‘target’ people based on keywords they might search for e.g. “new washing machine” or “home business training”.
Here’s a practical example I wanted to add here. One strategy is to focus a lot on creating videos that target buying keywords more than anything e.g. “buy washing machine” or “order home business training course” – these keywords may not have quite as many searches and so you will get less traffic. However, we are all about finding qualified buyers and so anyone typing in “buy” or “order” and any similar keyword to that, is likely just at the point before they actually pull out their wallet (or purse, ladies!) and pay money.
Anyhow, here is the Tom Breeze YouTube ads expert interview:
https://youtu.be/Vltvz_pebGI
-Seb Brantigan
Skype: seb.brantigan
P.S. wanting to use video to get more leads and sales, but need some more specific guidance and a blueprint for success?
Check out the exact system I’ve used to generate 3648+ leads online and make $7.2K+ in commissions from people who didn’t sign up in my primary biz. Click here for the training video
