Doing some research before you buy work from home leads? Want to build your business and not burn your budget away?
If you’re a network marketer and are testing out different ways to approach people about your opportunity, then you are in the right place. One way to do this is to buy work from home leads, however before you do so it’s important to know exactly what you may be getting for your money. 
Work from home leads are typically business opportunity seekers who may be in work, out of work, on disability and looking to earn extra money. They are typically not already in a business and can come from a range of different backgrounds.
When you buy these leads you get access to their contact information (ideally with the leads’ consent and knowledge they may be approached by someone about a business opportunity).
What are some of the benefits of buying leads? If you’re shy on the phone, this can be a great way to get some decent phone practice! Even if the leads that you buy aren’t great quality (we will talk about this later on), there’s no way that talking to even 100 people on the phone won’t help you build some confidence.
You may even stumble across a ‘gem’ who has been in the industry before and is super enthusiastic but had a lack of training, mentoring, support etc. and is willing to give it another spin.
The drawbacks if you buy work from home leads…
Unfortunately, the quality of these leads are completely down to luck and you won’t often know this until you actually communicate with them.
Also, because there is no prior relationship built with these leads and they have no clue who you are, it may be hard to get trust initially. You may already know that people only work with those that they know, like and trust in this industry.
The other thing to take into account is the information itself…is it in date and has it been updated recently? Has anyone else approached these leads before? The last thing you want to do is buy work from home leads and be the 20th person calling!
Another thing I’ve heard from a top marketer is that he once bought some leads and they all only became a lead because they wanted to win a free iPhone! Hardly a serious prospect there is it?
Are there some legitimate lead vendors out there? Probably…but it’s not a road I would like to venture down.
So what’s the solution?
In my view, you are better off generating your own leads instead of having to buy work from home leads and cross your fingers every time. Why? It’s because you know the source of the lead and you know they’re a real person.
If you use some effective Internet marketing strategies, you can get people building rapport with you even if you haven’t spoken to them yet! Should you want to know more, these relevant blog posts on home based business lead generation and how to find business opportunity seekers. Also I have a free training page where you can learn how to generate leads there.
-Seb Brantigan
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Skype: seb.brantigan
