I took a different path one evening and decided to go through a few films – one of which was called Jerry Maguire. I’ve only watched it about halfway through; it’s about a sports agent who hits rock bottom and decided to write a mission statement for his company titled: The Things We Think And Do Not Say (it’s actually a real one you can read here) so this got me thinking…
Why don’t I write one for myself? Granted I’m self employed, but my name and what I do still represents a brand, a company. I asked a few people on Facebook for feedback on a prototype and here’s my best revised version of it so far:
“To provide an abundance of opportunities for those individuals who are progressively realising their dreams and passions in life.”
This is just a rough draft – this isn’t a ‘one size fits all’ statement that matches everyone who comes in contact with it. I put this up as an example for others. In my opinion, it’s in your best interest to create one as I guarantee you, 99%+ of marketers, business owners, networkers etc. have nothing like this; this means that they don’t really know what they’re aiming to achieve for their clients and customers.
I’m not a perfectionist; this took me less than 5 minutes to come up with. I’m sure that many of you out there can do better. If you are going to create one, keep it short and too the point. Don’t drift off and write about every single aspect of your company or services. A few sentences in a paragraph should be sufficient.
Anyhow, my minor apology is to say sorry for not posting content recently. I don’t have an explanation why, I just didn’t feel like writing for a while. I will do my best to keep it coming though, and I hope today’s post more than made up for my blogging absence.
To unlimited prosperity my good friends,
P.S. I’d like a quick favour from you; if you got value from this post, all I’m asking is that you share it! Thanks and have a phenomenal rest of the day.
Good idea to have yourself focused on your WHY… !! Mine would go something like this (from the hat – of Jerry Maguire !) : “HELPING PEOPLE TO HELP THEMSELVES TO LIVE THEIR DREAMS” … And helping myself on the process
This is a lot like finding a “Unique Selling Position” for a product or service. Great stuff!!!
Sure is Jesse, definitely worth doing. Thanks for commenting.
Hello Seb! Your post was really inspiring. I think creating a mission statement is just as much for you as it is for us. I think that is great!!! 🙂
Hey Anita, yes I totally agree – it’s a great way to get your creative juices flowing. I appreciate the positive feedback!
Anita,
Great comment….sooo many people walk through life w/no real direction and nothing defining who they are and what they bring to the table for society!
You are absolutely right! Every business owner should have a mission statement and/or a vision statement to remind themselves of why they are doing what they are doing and to convey that to their customers or potential customers. Thanks for the reminder.
Hi Seb,
I really like your post and glad to see you are back at posting again. You always have good information for us. And yes, we all need to do a mission statement. I really does help one to keep t
Seb,
Love you site….great post, we all need a mission statement to give us certain direction in life!
Hey Seb I think that you must keep meditating on your statement until it is a part of you.Then you can not fail .
I think what your looking for is your true purpose as an entrepreneur, Sounds like you are on your way .
Talk soon Graham
P.S Hope You Can Find time To Check out My Last Post
Right on Seb.
I think it’s great to have a Mission Statement. It gives you a bit more personal feel to you and your brand. I am going to write one up for myself now. thanks for sharing this post!
-Rocky
Hey Seb I love your blog design, it’s so cool! I like your mission statement too, but I don’t know what mine would be exactly – maybe “To share valuable web resources for online marketers” – short and sweet but it sort of suggests integrity I think. Keep writing dude!
You came up with a brilliant mission statement in 5 minutes. How awesome can you get? I really appreciate the content of your blog Seb. Wish you well.
You are absolutely right! Every business owner should have a mission statement and/or a vision statement to remind themselves of why they are doing what they are doing and to convey that to their customers or potential customers.
Yeah right…for a business, it’s good to have a mission statement so that it has a proper direction. Great post.
Thanks for sharing Seb! You inspired me to write one too.. And keep up the good work!
You always have good information for us. And yes, we all need to do a mission statement.
I really like your post and glad to see you are back at posting again. You always have good information for us. And yes, we all need to do a mission statement. I really does help one to keep it.